Apple is revamping Maps from the ground up

Apple is revamping Maps from the ground up

Business Citations, Customer Scout , , ,
Apple is revamping Maps from the ground up If you are new to the current developments in Apple, the tech giant had a rough launch of its Apple-Maps and the CEO apologized after the launch. Several holes needed patching together with improvements on transit directions, parking, business, and place data. Apple Maps is in development to offer a world-class service to its customers. Improvements being done on Apple Maps To rebuild the Apple-Maps, Apple is using first-party data that iPhone gathers using a policy-first methodology. The tech company is also using its cars that have cameras and sensors to revamp…
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Facebook Moving to Recommendations

Facebook Moving to Recommendations

Customer Scout, Social Media , , ,
Facebook Moving to Recommendations Facebook and Automotive Social Media NEWS Facebook has recently had a significant update in the way in which they permit users to vote on whether or not they like a business. Consequently, the social network is presently releasing a new feature for the local business pages that are located on their site. Moreover, you should be aware that this new system happens to be a Yes/No mechanism for the social network’s recommendations. Hence, you ought to be cognizant that this new voting system is thought to be an eventual replacement for the previous star rating mechanism.…
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Google Speed Update effect Slow Dealer Websites

Automotive SEO, Customer Scout , , , ,
Google Speed Update effect Slow Automotive Websites You may be aware that Google and other search engines use a wide range of analytics to determine search engine rankings. More than that, search engines periodically update their analytical methods and data points in order to improve user experience. Up until now, Google has not taken load speeds on mobile devices into account. However, a Google Speed Update that was announced in January 2018 is now being implemented, and this change may have a more significant impact on smaller and local business websites, such as car dealer websites. Analyzing Your Business’s Mobile…
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Car Dealers need Google My Business Posts

Car Dealers need Google My Business Posts

Automotive SEO, Customer Scout , , , ,
Why Car Dealers need Google My Business Posts Because car dealers are local businesses that serve a specific customer base within a relatively small geographic area, producing results from online marketing efforts can be challenging. After all, general Internet marketing efforts have a broad reach across the country and beyond. The last thing that you want is for your company to waste time and money marketing to the masses when you want to pinpoint your focus in the area where you do business. Local search engine optimization is one method that can be used effectively to achieve this goal, and…
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Anonymous reviews removed on Google My Business

Anonymous reviews removed on Google My Business

Automotive SEO, Customer Scout, SEO , , ,
Google removes Anonymous reviews from Google My Business Car dealers will enjoy losing "fake" old reviews that do not have a name on them As Google continues to work and sift through fake and real reviews, auto dealers can see old reviews, the ones at the end of their list with just a fake or non name and star reviews now removed.  Now, some dealers make not like having 5 star reviews removed but the key point from Google's point of view is that the bogus reviews are wiped clean.  Many dealers and vendors have worked at removing a review…
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How Instagrams IGTV can benefit Car Dealers

How Instagrams IGTV can benefit Car Dealers

Automotive SEO, Customer Scout, SEO NEWS , , , ,
Instagram's new IGTV can benefit Car Dealers If a picture speaks a thousand words, a short video segment on Instagram can seemingly tell a full story in a brief period of time. This image-based social media platform introduced short video capabilities to its platform approximately five years ago. While popular among private users, these very short videos posed a challenge for commercial users. Car dealers, for example, may have found it difficult to tout the many features and benefits of their models in a segment that lasted less than a minute. However, the social media platform has officially unveiled a…
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How Google My Business Videos help Auto Dealers

How Google My Business Videos help Auto Dealers

Automotive SEO, Customer Scout, SEO, Video SEO , , , ,
How Google My Business Videos help Auto Dealers Today’s car dealerships are actively taking advantage of the Internet to reach their local target audience and to draw traffic to their website. Because many automotive leads are now generated through the Internet, taking full advantage of every online marketing opportunity available is essential to your success. One of the newer vehicles available to auto dealers like you is Google My Business videos. Google My Business is a free service that combines the benefits of Google+, Google Maps and Google Search together in one, and it is an effective way for local…
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Local Car Dealer Link Building Strategies

Local Car Dealer Link Building Strategies

Automotive SEO, Customer Scout, Link Building , , ,
Local Car Dealer Link Building Strategies Auto dealerships today compete heavily for the business of local customers. Auto buyers are increasingly reliant on the Internet as a method of research and even locating specific vehicles that meet their needs. In fact, much of their decision-making process may be complete before they reach out to you for a test drive. With this in mind, finding an effective way to boost your website’s search engine rankings with your specific target audience is understandably a primary goal. One effective strategy that has great results in most cases is link building. However, building a…
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